Thursday, June 10, 2010

Today's Product Highlight...





At Special Fx Salon, you know we only use high quality, top of the line hair care products on all of our clients.

In the Sebastian line, lets talk about the "Microweb Fiber" just a little bit!




It's an ELASTIC TEXTURIZER, which mean's it's re-moldable texture with silky web fibers. Use it to redefine killer styles at any length!

Emulsify between your hands and work into dry hair for
separation.

So, what does this do? It gives really funky texture, that's totally re-workable, and you can use it to make a lot of different looks! Whether you want your hair to look crazy and wild, or piecey and defined, you can even scrunch this into your hair and rock some waves. Versatility!

What's in it? Let's see: Water, Propylene Glycol, Ceteareth-25, Glyceryl Stearate SE, Cetearyl Alcohol, Petrolatum, Bis-Diglyceryl Polyacyladipate-2, Ozokerite, a lot of other emulsifiers, humectants, a few uber-silicones, fragrance, preservatives, etc...

Propylene Glycol is a humectant (A humectant carries moisture to hair + skin). Ceteareth-25 is a "penetration enhancer" which means it helps the product adhere to your hair and not slide around all over the place. Glyceryl Stearate SE is an emulsifier - this product is chock full of them, which is probably why it has such an interesting texture... it's like... well you'll see it in the video. Cetearyl Alcohol is an emulsifying wax made from a bunch of different fatty alcohols. Fatty alcohols btw, are NOT the same as isopropyl alcohol (rubbing alcohol) which is extremely drying. Fatty alcohols condition and protect hair, your conditioner probably contains them. Petrolatum is a petroleum byproduct that prevents moisture loss, which is good because it keeps moisture from getting in too - take that humidity! Also, I have a feeling petrolatum, along withthe next ingredient, is why this product has kind of a tacky feel to it. Anyway, Bis-Diglyceryl Polyacyladipate-2 is an emollient that's used as a substitute for lanolin. It has high water-binding properties, and adheres very well to skin and hair. Ozokerite (which I think sounds kinda cool) is a naturally occuring mineral wax that has a good consistency and hardness - perfect for a product like this.

Who would like this product? I truly believe this is an extremely versatile product that both men + women can use and enjoy! It's perfect for short-medium length hair, the scent is nice but isn't feminine (it just has that typical Sebastian scent) and neither is the packaging. Ladies keep an eye on your man, cos he might steal this from you!




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